RESPONSIBLE DESIGN
For us, designing responsibly means selecting materials that enhance the quality and durability of our products while striving to reduce our impact on the environment.
PFAS-Free
We only use PFAS-free DWR
53%
of styles use recycled materials
71%
of styles use bluesign® materials
RECYCLED MATERIALS
Requiring less energy and reliance on natural resources, recycled materials are part of our impact reduction strategy.
BLUESIGN®
bluesign® materials have been manufactured to strict safety and environmental requirements.
PFAS-Free DWR (Durable Water Repellent)
Wherever possible, we avoid using per- and poly-fluoroalkyl substances (PFAS) and flourine in our Durable Water Repellent (DWR) as part of our commitment to responsible material selection for people and the planet. Look for the "PFAS-free Durable water repellant" (DWR) call-out on our hats.
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CoolCore® Chemical Free Fabric
CoolCore® is a patented chemical-free cooling technology built into the fabric fibers of our hats and accessories. CoolCore® maximizes a fabric's wicking ability, quickly evaporating sweat to keep you cool and comfortable in any condition. Best of all, it won't wash out over time—CoolCore® cooling technology keeps its cooling properties for the life of the garment.
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Everwool™ Merino Wool
Naturally insulative and protective, Everwool™ is certified by the Responsible Wool Standard, (RWS) which holds farmers and ranchers to strict animal welfare, land management, and social requirements, Everwool™ merino guarantees the Five Freedoms of animal welfare. Naturally wicking, breathable, and warm, wool is tried and true natural alternative.
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SBTI - Science Based Targets initiative
Sunday Afternoons is proud to have SBTi-validated climate targets. We’ve committed to reducing greenhouse gas emissions in line with the 1.5°C pathway, including a 42% reduction in scope 1 and 2 emissions by 2030. Our work continues as we measure and reduce emissions across our operations, manufacturing, and global product delivery.
OUR RESTRICTED SUBSTANCES LIST
Part of a comprehensive chemicals management program, an RSL limits or bans certain chemicals in finished products.
Ethical Treatment of People
We are committed to supporting diversity, equity, and inclusion in our workplace and in the outdoors, and we strive to improve the wellbeing of our employees and workers around the world. In collaboration with factories, vendors, industry organizations, and our own internal teams, we are dedicated to continuously improving working conditions, prioritizing employee and worker wellbeing, and lessening the environmental impacts of our business practices and manufacturing processes.
100%
of our finished goods manufacturers have completed third party audits and comply with our rigorous standards as defined in our Code of Conduct.
OUR SUPPLIER CODE OF CONDUCT
An integral and required part of our manufacturing partnerships, our Supplier Code of Conduct is in place to ensure all workers are respected, valued and safe. We require all of our suppliers to adhere to the following guidelines.
Industry Memberships
COMMITMENT TO DIVERSITY, EQUITY, AND INCLUSION
We want to ensure the inclusion of diverse people and perspectives within all facets of our business, including recruitment/employment processes, product design, marketing campaigns, and corporate giving.
MEANINGFUL CONSERVATION
We wouldn't be in the hat business if it wasn't for our love of the outdoors. From exploring our home in the Pacific Northwest to venturing around the globe, Sunday Afternoons supports organizations who are intentionally making the world a better place. From conserving resources within our own practices to providing charitable contributions to organizations working to conserve the natural world, Sunday Afternoons is dedicated to reducing our impact.
10%
anticipated reduction in packaging from our factories by the end of 2024
Trade Up Program
Our Trade Up Program rewards customers for upcycling outgrown Kids' hats.
TRADE UP NOW